What's running behind your website?

More than you installed, probably

Ask most business owners what's running on their website and you'll get a short, confident answer. Then we run an audit and find twice as many scripts as anyone remembered: the analytics tool from three agencies ago, a chat widget nobody uses, pixels from a campaign that ended in 2023, fonts and embeds quietly phoning home.

Every third-party script is a small act of trust — it can see your visitors, and it answers to someone else. Knowing what's there is the first step to deciding what should be.

The usual suspects

• Analytics — traffic measurement, often more invasive than needed
• Advertising pixels — retargeting tags that share visitor behavior with ad platforms
• Cookies — first-party, third-party, session, persistent
• Chat tools — conversations routed through outside services
• Session recording — replay tools capturing real visitor interactions
• Marketing automation — tags that follow visitors across the site
• Embedded services — maps, video, social widgets, scheduling tools

Inventory first, judgment second

We document every script, cookie, and third-party connection on your site, explain in plain English what each one does, and help you decide what earns its place. Then we remove what doesn't, configure what stays, and make sure your disclosures reflect reality.

Your website gets faster, your privacy posture gets cleaner, and you stop being surprised by your own technology.